...Sonia has also ensured that the findings from her research have a direct impact on product features. She's presented effectively to the whole team, but also worked closely with specialists to implement changes based on insights from research. Thank you so much Sonia, you've been a great partner and team member!
Samuel Payne: Head of Creative & Content at Google
Sonia is an awesome team member equipped with curiosity, resilience and a “get things done” attitude.
Fatimah Richmond: Sr. UXR Strategist | Google | Strategic Research Programs
While I managed Sonia she led research on some of the most technically complex projects that there are at Google. These projects had target users that included software engineer, data scientists, as well as other specialized functions and required solving for deeply nuanced needs. Sonia did a great job not only planning & conducting this research but finding ways to incorporate herself into a cross-functional team in which many members did not have previous experience working with user researchers at all.
Max (Maor) Roytman: Staff UX Researcher Google
During our time at ServiceNow, Sonia impressed me with her commitment to improving our internal tools for the sales team. I valued her creativity in designing customer surveys and conducting insightful interviews, as her clear presentations have contributed significantly to our success. Sonia is a talented researcher and a wonderful person who fosters collaboration within the team. Her passion for customer advocacy is evident as she connects data to key themes that impact customers and the business.
Julie Roberts Elliott: Sr. UX Researcher
I had the privilege of working alongside Sonia Bhatia at ServiceNow on tools designed for Go-To-Market teams, and I can confidently say she is one of the most skilled and thoughtful UX researchers I've had the pleasure to collaborate with. Sonia is the perfect blend of analytical rigor, practical problem-solving, and prudent decision-making.
Nathan Lindsey: Sr. UX Researcher . Meta
I had the pleasure of working alongside Sonia and was continually impressed by her ability to uncover meaningful user insights that drove impactful design decisions. Beyond her exceptional research skills, Sonia is a fantastic teammate—approachable, supportive, and highly collaborative. She always made time to help others, share her expertise, and foster a positive and productive team environment!
Daniel Luis Arrañaga: Mix Methods UX Researcher | Crafting data-driven user experiences | B2B Enterprise UX/AI